THE INFLUENCE OF MORALITY ON THE ECONOMIC BEHAVIOR OF A SUBJECT OF THE SOCIETY IN THE CONDITIONS OF INCLUSION

Abstract

Introduction. The problems of the influence of morality, spiritual orientations and ideological ideals on the economic activity of society become not only an actual scientific idea, but is also a center of acute social discussion directed on a finding of a balance between rationality, which is rapidly growing in modern society and morality as universal human value, which must harmonize our society. Certainly, moral values are an important connecting link between society, social environment and individual, personality and its inner world. Purpose. The purpose of this article is to determine the priority of morality that affects on the economic behavior of the subject of society in conditions of social and educational inclusion in Ukraine. Results. On the basis of comparative analysis of notions «morality» and «moral» reached the following conclusions that: «moral» is a system of norms, rules and requirements, produced in society, which regulate the interaction among people, their relation to the phenomena of real world; «morality» – is a set of consciousness, skills and habits of person, which connected with compliance of these norms, rules and requirements. The morality formed with the personality of subject of society and inseparable from ones «I am». In the result of monitoring identified factors of influence on the formation of content of moral education of subject of society in the process relationship with the purpose of creation of Gross Domestic Product and value added in the country. Different approaches of understanding of result of influence of morality on the economic behavior of subject of society in conditions of inclusion, because the state of economics of Ukraine first of all depends on the moral and professional stimulus of the manager, the politician, the businessman etc.